We have been trusted by investors, senior executives and business owners, as we share their experience. We have spent our careers building, acquiring, promoting, marketing, growing and selling interactive gaming and gambling technology businesses so we truly understand our clients.

Through our industry experience we also have access to wide ranging contacts and resources that enable us to deliver client specific, tailored solutions and superior project execution, which result in added value to client’s businesses

Greenlaw works with a network of specialist consultants and professional advisers who can provide ‘know how’ in all areas of casual gaming, gambling, strategy, business development, market research, software solutions, payment solutions, risk management, interactive and social media and broadcast & online technology.

Our advantage is the result of our experience:

  • We have the skills, experience, relationships, knowledge and contacts to make it happen and make the difference to a client’s business.
  • As individuals we have a proven track record of success and importantly success through adversity. We’ve made differences for our own businesses and for our clients. We have the testimonials to demonstrate it.


Anton is a Director and owner of Greenlaw Limited. Anton has over 20 years experience working in investment banking, strategic consulting and the gaming industry. Anton began his investment banking career at JP Morgan in 1998 and later joined BancBoston in 2000. In 2004, he became Managing Director of FUN Technologies Plc (AIM/TSX). Prior to its sale to Liberty Media for USD 484m in 2007 FUN completed eight strategic acquisitions for a total consideration in excess of USD 100 million. In 2009 Anton also sold the multi-platform, interactive ‘live dealer’ gaming business, Pitchgaming, where he was founder and CEO, to Netplay TV Plc. Anton has also been a member of the Executive Management Board of the European bookmaker, Stanleybet International, where he established the company’s online business. In 2016 Anton set up B2B gaming platform supplier GFN Gaming for supplying turnkey sportsbetting and casino products to customers.

Anton has also worked extensively in the lottery sector and was a founding partner of the Novia Fund, which was created to make investments in growth opportunities in the international gaming and lottery sector.

Anton holds a Masters in Investment Management from CASS Business School and a Masters in Modern History from Magdalen College, Oxford University. Anton has served as an Editor of iGaming Business magazine since 2004.

Anton actively invests in and supports the growth of several early stage technology businesses. Details of his investments can be found in the Our Investments section.

Anton can be contacted at [email protected]

Get In Touch

tel: +44 (0)207 262 1278  |  email: [email protected]